STREAMLINED ORDER FLOW
Mon Cher eShop provide an easy, simplified and convenient shopping experience to customers. One-page check-out without complicated registration and log-in flows reduces the cart abandonment, bouncing rate and time of decision. This concept allows fast settle payment to ensure the orders, also provides the utmost customers’ experience.
USER CENTRIC UX DESIGN
Mon Cher eShop adopted a flat design with card layout to reduce the cognitive load of customers. The platform focuses on simple, two-dimensional elements with bright colour to construct a comfortable digital environment to lower the guard of shoppers towards eCommerce upselling. The eye-catchy card layout enables customers to efficiently locate the information they want. By reducing the amount of visual noise, customers can enjoy a more streamlined and optimal user experience.
PROMOTE AND ENGAGE THE VISITOR WITH CONTENT MARKETING
News page is used as a great addition to Mon Cher eShop. Create lead generation content as the trendy approach of call-to-action: Pull Marketing. Grab the attention by providing informative content and product recommendation to potential customers, and turn them into Mon Cher’s customers. This design is also super SEO friendly that makes millions of cake lovers to aware of the website and the brand, thus raise the exposure and order number.
