[Hong Kong — 9 November 2017]
ESDlife Digital Solutions won the Marketing Excellence Awards 2017 “Excellence in Customer Engagement” Sliver Award with DBS Credit Cards’ Engagement Campaign through Gamification and InstaRedeem. The team has successfully helped DBS Credit Card to boost customers’ engagement by introducing gamification into the current DBS Omni mobile app. The innovative InstaRedeem idea is well received by customers which allowing them to instantly redeem cash dollar any time and pay for any merchants. This award not only recognizes our effort and achievement but also reinforce our leading status in the industry.